UK losing heavily in catch-up game with European bicycle market
LONDON, United Kingdom - In contrast to other European markets, where declines in unit sales could be offset against higher sales values, this can't be said for the UK market. The post-COVID downturn in the UK cycling market has seen the total market value fall a further 6% in 2023, following an 18% decline in 2022. On top of that, in 2023 the UK had "the worst mechanical bike sales this century," the latest data confirms.